In the mobile app market, it’s absolutely vital that you make a good first impression. According to research, 75% of people only ever open an app once.
Here are 4 mobile app design guidelines to make sure your customers aren’t part of that 75%.
1. Have a Self-Evident UI
A good user interface should be designed in such a way that navigating through your app almost comes as second nature to the majority of users. None of the navigation features should be hidden in any way.
Avoid navigation options that are gesture driven. This type of navigation option isn’t intuitive and a lot of your users simply won’t find it.
The navigation UI is not really an area you should be thinking outside of the box in. You should use the standard navigation bars in your UI as much as you possibly can.
Your users are immediately familiar with this kind of layout and they’re simple enough to implement. For example, if you’re developing for iOS, you should use the tab bar as much as possible.
2. Have Finger-Friendly Taps
If you want to make a successful app, you need to make sure the buttons are big enough to be tapped. Generally speaking, you should have a touch space of around 7mm to 10mm for the button to comfortably accommodate the human finger.
If your buttons are too small, or if they’re too close together, you run the risk of the user accidentally pressing the unintended button. When a user has their finger on a button, it shouldn’t completely obscure the text. In fact, around 50% of the word should still be visible.
3. Consider the Thumb Zone
When you’re using a mobile phone, you can only use touch. Around a third of the screen can be interacted with effortlessly using the thumb.
This means a user-friendly app should ideally have most of the user’s interaction with the app within this zone. The more you can adhere to this principle, the easier it’ll be to use your app.
Unfortunately, every user is different. There are a variety of mobile handsets out there and each of them has a different “thumb zone.” When you’re designing for mobile, you should always consider the thumb zone for the most popular mobile devices out there.
4. Design With Interruption in Mind
The majority of people who use your app are probably not going to be able to devote 100% of their attention to it for any length of time. People use their phones everywhere and the chance for interruption is high. The best apps have been designed with these interruptions in mind.
Consider a popular app like Duolingo. Say you take a call in the middle of a lesson; you can simply pick back up where you left off afterward. If you design an app that’d force you to go back to the beginning in this situation, it probably wouldn’t be very popular.
These Are Just Mobile App Design Guidelines
If you want to make a successful app, you need more than just mobile app design guidelines.
You also need to have a great app idea, a game plan, and an experienced team of app developers to help build your amazing app idea.
Again, the above items are just guidelines to keep in mind, but don’t let them restrict you!
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