Finding it challenging to create a unique mobile or web app idea? We’ve got you covered. Check out this article to learn how to generate amazing app ideas.
Does your creativity feel tapped out?
Even the best app inventors get stuck when trying to develop original app ideas — especially if they’re in an industry that expects them to create, create, create.
You know your next amazing app idea is out there. But you can’t quite seem to grasp it.
The good news is developing endless and unique mobile app ideas can be easier than you think — just answer the following 5 questions to unlock the “next big thing.”
1. Who Are My Customers?
Some folks think you develop a great idea and then try to find the market for it. But that’s working backwards — and a lot harder than you should be.
Instead, think about who you want to create these mobile app ideas for.
You may own a business and have customers already. Or you may have a specific demographic of people for whom you want to solve a problem.
Regardless, start with knowing the customer and you’ll win every time.
2. What Are My Customers’ Problems?
Customer problems are easy to spot for those who are paying attention. You can research the common problems of your target customer by:
- Reading reviews for your own company or others
- Checking out popular questions and topics on sites like Quora and Reddit
- Following topics on other forms of social media like Facebook and Twitter.
- Asking customers through surveys, on social or in person
When mobile app ideas solve a common problem for your customer, that’s a win-win.
3. What Are My Goals As a Brand?
If you’re a business leader, then you’re likely developing business apps to attract new customers and build customer loyalty. You may have brand marketing or growth goals to consider.
You have a brand image to maintain.
Your mobile app ideas should send the right message about your brand, so revisiting your brand can help you develop ideas that align with it.
If you’re not a business yet because this is your first big app idea, then you’ll still consider what you want.
What should the many app designs that you invent say about you and your start-up company?
4. What’s Being Developed In Other Industries?
Shhhh. We’ve got a secret for you. Listen up…
Truly unique app ideas commonly arise when inventors least expect it — even when they’re not thinking about their own industry.
For example, let’s say you’re in the automotive industry, but you love to cook on the weekends and you download a cooking app.
The app sparks an idea that can translate back to your industry. You check and no one is doing something similar in automotive.
This may seem like a cheat. But some of the most creative ideas are generated like this.
5. Am I Investing in “Me Time?”
Put down your iPhone or Android for a moment. Take some deep breaths and find your calm center.
Research shows that non-work activities can actually generate greater creativity than sitting there brainstorming.
Studies support the following as important tools to get creative juices flowing:
- Mindful meditation – Remove mental blocks and access your more creative side
- Exercise – Increase blood flow to the brain and reduce stress to tap into your creative potential
- Leisure time – Whether it’s just relaxing, spending time with family or tinkering on a crafting project, leisure time unlocks creativity.
Bringing Your Mobile App Ideas To Life
Are the ideas flowing yet?
We’ll let you take a little “me time” and then get back to us.
If you’re curious about how to bring your amazing app idea from dream to reality, get started today.