If you are new to the app development business, simply coming with an amazing app idea may seem like the most challenging step of making a successful mobile app.
However, figuring out the details of exactly how your app will function as it flows from screen to screen is where the magic truly begins.
Fortunately, our awesome team of creative, talented, and certified design experts will handle all the “heavy lifting” of that UI Design phase for you.
Remember that YOU have the app idea — WE make your app.
Still, we realize you may be the type of person who actually prefers a more “hands on” role in designing your mobile or progressive web app.
If so, we obviously welcome your personal involvement because making a mobile app can be a pretty fun experience.
Nevertheless, it’s fair to say that developing an app can also be a giant, tedious pain in the ass if not done correctly!
IF you plan to personally have a hand in designing your app (or perhaps you are already in the process of doing so), there are many mistakes you will need to avoid throughout the process.
Continue reading for our own list of some of the worst mistakes to avoid in the mobile app design process.
Five Mobile App Design Mistakes To Avoid
If you plan to have an active personal role in developing your app (which is not necessary with BrainyApps), arm yourself with knowledge to avert these common mistakes we have seen over the years.
1) Making Assumptions
Many creative people who do mobile app design and software engineering started doing what they do because of inspiration.
It’s likely they saw or used an app that was really cool.
While it may be a good idea to pull inspiration from different apps that you like, you shouldn’t fall into the trap of making assumptions.
Just because a lot of popular apps have particular things in common does not mean your specific app should have that same feature.
Here are just a few things that you should avoid making assumptions about when it comes to making an app:
- There must be a tutorial. No, there doesn’t! If your app is fairly simple in nature, skip the tedious process of flipping through a tutorial– this can make your business look like it thinks its target audience is stupid. If your app is amazing, let your users try it out for themselves without instructions.
- Users must make an account. Making an account is annoying, and if your target audience decides your app isn’t worth the time, they won’t. Making accounts is a good way to keep customers, but start out with a stress and work-free option of logging in as a guest.
- You have to use “loading spinners.” Loading spinners are those classic “this app is processing or thinking” visuals that indicate a waiting period in an app. You really don’t have to stick to this restrictive idea of a wait time– consider filling that waiting space with facts about your app or reviews.
When making a mobile app, consider all of the little details of your app and decide if it really needs to be there.
It helps to check out resources and services from professionals that can help you put only what you need into your app.
2) Not Considering Usability
This is a huge mistake that a lot of novice web app designers make.
Your idea and concept for your app may be crystal clear, but if your app doesn’t function with the user 100% in mind, you may be letting a lot of users down.
Users want an interaction that is simple and minimal.
Nobody wants to spend weeks trying to properly learn how to use an app; that is our responsibility as app designers.
Avoid including unexpected or weird elements, unclear navigation, useless filler features, and confusing notifications.
Also keep in mind that an app should never be modeled after desktop software. The two are completely different, and this affects usability.
3) Lack Of Clarity
This is a big one. When using your app, your users should be able to get a grasp of its purpose, what it does, and how it works fairly quickly.
If your app is ambiguous or poorly designed, that might hinder how many people will want to use your app.
When users download apps, it is because they have a need and they have found an app that clearly claims to service that need.
It is really important to design your app in a way that users will know immediately how the app will make their lives easier.
A really good app will anticipate the user’s needs and give them the features and information they need without being excessive or baseless.
Also, consider how well your app integrates with other systems (if it does at all). Security and accessibility are the two biggest needs outside of your app’s basic services.
Many of apps out there that are considered the worst of the worst have unclear themes or goals.
4) Really Bad Color Choices
This is a more common mistake than you’d think, and it also impacts your user experience more than you think.
Choosing the right colors is incredibly important when it comes to mobile app design.
There should be a good amount of contrast between your color choices.
You should also keep the number of different colors minimal; you don’t want to overload your users.
Also, consider the psychological meanings behind different colors. This really does affect how your app will make users feel.
For example, red is a “love” color, so it would be best used for a dating app.
Blue is a “trust” or “calm” color, so it would work well for a business or work-related app that takes care of organizing information, such as a planner or calendar app.
Considering color theory when you’re designing an app matters — you’re essentially creating a piece of interactive, useful art after all.
5) Forgetting (Or Ignoring) Other Mobile Phone Elements
A smartphone or tablet usually has basics features like a GPS and camera.
Take advantage of these common features. You could implement the system’s GPS into your app for a location-based feature.
You could add your iPhone or Android’s camera to your app for scanning or photo features.
Just as well, you should make sure that your app will not affect how other apps function or how the device itself functions.
If it does, you can be that the user will drop your app very fast.
Users want a mobile app that installs and loads easily without causing problems with any other app.
Be sure to monitor reviews and feedback of your app so you can update it accordingly to take care of such hiccups (we can handle this for you too).
Your Mobile App
Now that you know what not to do when it comes to designing a mobile app, you are ready to start designing an awesome product that avoids common mistakes.
Whether you choose to design your own app or a professional app development firm will do this crucial step, you are now armed with key knowledge to help make your app stand out.
Do you have any additional tips or thoughts on common app design mistakes to avoid? Drop us a line in the comments — we want to hear from you.